Australian Business Week
Secondary School programs
The year 11 students break up into 5 teams
Each team create a product
A business plan
A promotion campaign
and an advertisement (some videos below)
The year 11 students break up into 5 teams
Each team create a product
A business plan
A promotion campaign
and an advertisement (some videos below)
Courage is one of our core values - testing new products that your students have created... that's courage
Impressing and promoting your product to others
Most teams went with some form of Health Food or Drink
Courage is one of our core values - testing new products that your students have created... that's courage
Impressing and promoting your product to others
Most teams went with some form of Health Food or Drink
Secondary school students are on the cusp of adult life, but often a very long way from having the skills and confidence they need to negotiate life as an adult. Australian Business Week enterprise education programs can have a tremendous impact on these students, allowing them to experience the business world in an adult role, via a safe simulated environment.
Viewing the advertisements from the teams ( see some of the videos below)
Captivated audience
Viewing the advertisements from the teams ( see some of the videos below)
Captivated audience
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Assistant Principal Selen Atilla and Snr School Engagement Leader Andrew Sivakumaran
Assistant Principal Selen Atilla and Snr School Engagement Leader Andrew Sivakumaran
The program
Participants form teams of 4-10 and assume management roles to run a virtual company, making important business decisions as they compete against other participating teams. The program usually replaces the regular curriculum for a week, but can be extended if required, allowing students to immerse themselves in the experience for maximum learning potential. It’s also great fun!
A minimum of 40 students is suggested however, when 60 or more participate, it generates a larger number of companies and increases the competitive spirit.
Student tasks
- Step into a role in general management, operations, marketing or finance
- Compete against other teams
- Make environmental decisions
- Complete case studies
- Write a company report
- Create a product, process or service
- Give an oral presentation
- Produce a video commercial
- Mount a trade display
Skills & learning
- Business concepts – supply and demand, profit and loss
- Work as part of a co-operative team
- Problem solving
- Apply mathematical ideas to real life situations
- Learn about the monetary system
- Improve communication skills
- Explore future career interests
- Prepare for adult life in the community
- From ABW - https://abw.org.au/