Marketing & Media
First National in the media and the latest marketing tools
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Embracing the future: How AI is shaping business and personal development
Trudy Weston, recently attended an insightful presentation at Life Business, led by world-class speaker Misa Tovia Va’aelua. The session, Navigating the AI Revolution: Opportunities and Challenges for the New Zealand Marketplace, focused on the rapidly evolving world of artificial intelligence.
Misa Tovia Va’aelua, a respected tech founder and futurist, brings extensive industry experience from global leaders such as Microsoft, Rhipe, and Crayon-Tech for Good. He is deeply committed to empowering underserved communities through technology and is a strong advocate for increasing Pasifika representation in the tech sector.
During his presentation, Tovia explored a range of AI platforms, each designed for different specialties,ranging from content creation and data analysis to customer support and process automation. Through compelling real-world examples, he demonstrated how businesses are already leveraging AI to speed up workflows, reduce manual labour, and unlock new levels of productivity.
He also offered thought-provoking insights into how AI can support individuals in everyday life, from simplifying routine tasks to aiding personal development. Tovia emphasised that the future of work will belong to those who learn to collaborate with these powerful tools, rather than fear them.
Misa Toviaspoke in depth about what each platform specialised in, with three in particular standing out for those looking to upskill.
LinkedIn Learning integrates seamlessly with your professional profile, making it easy to align learning with career goals while offering short, practical courses led by industry experts—ideal for busy professionals wanting quick, targeted learning.
Coursera, on the other hand, partners with top universities and companies to deliver in-depth, accredited courses and professional certificates. It's particularly well-suited for those wanting to dive deeper into fields like AI, data science, or digital strategy. Then there’s
Coursiv, a rising star in the AI education space. Coursiv is known for its adaptive, AI-powered learning delivery, which tailors content to your pace and style, making complex topics more engaging and easier to understand. Together, these platforms offer flexible, high-quality options that cater to a wide range of upskilling and professional development goals.
AI is here to stay, and instead of fearing its growth, we should embrace it as a valuable tool to enhance our lives and work. By adapting to and integrating AI into our routines, we can unlock greater efficiency, creativity, and problem-solving capabilities. The key is to see AI as an ally, not a threat, and leverage its potential to drive progress and innovation in various fields.
Glen Ford shares smart winter tips on social media
Glen Ford, from FN Progressive (Christchurch), is helping locals stay warm this winter, without breaking the bank!
As temperatures drop, Glen has launched a handy series of tips across social media, designed to help households keep cosy while saving on energy costs. From simple tricks to clever home habits, it’s all about staying comfortable through the colder months without the hefty power bill.
Stuff article: Rundown railway cottage gets 10 offers, most from ‘flippers’
Gareth Robins, of FN Collective (Johnsonville), alongside Aleisha Price, recently listed a property that was featured in a Stuff article, highlighting the impressive sale details. While the final price can’t be revealed until settlement, Gareth confirmed it was “upwards of $645,000.”
He also shared that there was a $350,000 spread between the lowest and highest offers, reflecting the varied circumstances of the buyers. “People with DIY skills can usually offer a better price than those who will be looking at using contractors,” he explained.
It’s a great example of how different buyer profiles can influence offers, and it’s exciting to see the sale gain media attention!
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