Media & Marketing

First National in the media, marketing tools and ShopFN branded giftware

RADIO 2GB: Are Australians being priced out of the market by foreign investors?

2GB Radio’s Drivetime host, Chris O’Keefe was pretty fired up about claims that 6,500 foreigners have bought Australian properties over the past 12 months, so he asked First National Real Estate if it thought FIRB rules were working effectively. More…

NewstalkZB: New Zealand's housing market is on the rise

FN United (Rotorua, Te Puke, Pukehina Beach & Bethlehem, NZ) principal and New Zealand property commentator Ashley Church talked to NewstalkZB about the changing dynamics of the housing market, and the policies of the major parties in the lead up to the country’s October 14 election. More…

FN DESIGN HUB: Your Canva questions answered

Last week, administrators and marketers had the opportunity to ask questions directly of a Canva specialist during our specialist presentation. Catch up if you missed out, here…

CONTACT GENERATION: Spring Facebook sales campaign

Our latest Facebook spring listings Facebook campaign is ready for launch in your area. Just click the image to get started and we’ll do the rest.

CONNECT: GROW your business FAST with our CONNECT Pro offer

Launched early in 2023, First National has co-developed the best prospecting tool on the market and the upgrades continue to flow. Offices who have already signed up are enjoying the lowest rates in the industry, and there even better value to be unlocked.

Watch the Webinar

75 First National offices have already signed on and completed onboarding (165 seats)
Since January, over 4,200 pitches have been shared
Over 1,700 CMAs created
Over 2,300 signs created

New things REA have been working on to present to First National to boost value, generate more leads, understand which contacts are closer to selling or leasing, and to help you convert better. Plus, reporting on how conversion of leads is progressing has been enhanced.

With many FN offices on flexi-subscriptions with REA, there’s now the opportunity to upgrade to a Pro subscription, so what’s added in to the Pro version?

Agency elevate – creating branding to get you prominence and on the customer’s shortlist
All your agents get elevated profiles
Enriched seller leads that deliver better quality (there are 120,000 sellers every month at REA)
Enhanced seller lead reporting – principals can see leads, how staff are responding
CMAs

First National Real Estate is the only network in Australia to have 100% of its offices given access to PRO. This is only given to certain customers, so we have unique access.

So, how does PRO make a difference?

We all track properties in the hope of finding properties that are about to sell
REA has worked out new ways to predict when a property is going to sell
An agent who had a contact in his database that he felt sure wasn’t going to sell was prompted to call the owner by PRO (he’d spoke to them a few months earlier and didn’t think they were selling)
REA said, based on some behaviours were tracking, we think this person is looking to sell – give them a call
The agent listed the $2 million dollar property on the Gold Coast and its currently on the market
For $50, it’s a NO BRAINER

The First National EXCLUSIVE offer (Save $599 per month!):

If you’re on CONNECT, the PRO subscription is added FREE (normally $599 per month), for two years! No other agents in Australia get this deal!

For offices that sign on to CONNECT before December 15, 2023, you also get the value of PRO at no charge for the two-year period. That gives you:

CMA
Agent Elevate FREE per seat (discounted for all other agents)
Agency Elevate, per agency
Enriched seller leads
Enhanced seller leads reporting

What should you do now?

If you’re on CONNECT, your REA account partner will contact you and take you through PRO’s value (and give you an extension on your two-years of CONNECT pricing).

If you’re not yet on CONNECT, sign up before 15 December and REA will get in contact to make the arrangements.

First National’s REA contacts are:

NSW: Allie Thompson, 0439 601 228 – allie.thompson@rea-group.com

VIC/TAS/SA: Rikki Markota, 0428 347 172 – rikki.markota@rea-group.com

QLD/WA: Kurtis Pirotta, 0439 215 831 – kurtis.pirotta@rea-group.com