Media & Marketing

RADIO 2ST: Getting your home ready for El Niño

First National has been engaging with media nationally on what homeowners should be doing to properly prep for this summer’s likely weather conditions. Southern Highlands radio station 2ST asked for our top tips. Click the image to listen.

RECON: First National Expands Adelaide footprint

The official launch of FN Evergrand (Glandore, SA) attracted the attention of The Real Estate Conversation, as First National strengthens its network between Glenelg and Adelaide’s CBD. More…

REA: Jason Xi discusses homebuyers' concerns

FN JXRE (Clayton, VIC) principal, Jason Xi, participated in a realestate.com.au discussion with homebuyers in the current marketplace, answering their questions and responding to their perceptions.

KAIPARA LIFESTYLER: Unwavering support for burns service

In New Zealand, Jill Powell of First National Roper & Jones (Dargaville)  received coverage concerning its long-term support for the country’s National Burns Service, which underpins delivery of burns care services at major hospitals throughout the North and South Islands. 

NEWS OF THE AREA: Tea Gardens Public School Major Recipient of Police & Community Charity Day

FN Hawks Nest (NSW) landed editorial in News of the Area when the Hawks Nest First National Real Estate Police & Community Charity Golf Day donated $10,000 to the Tea Gardens Public School. More…

BUNDABERG TODAY: Finalist for two Australian women in business awards

Bundaberg Today wrote an article about FN Bundaberg (QLD) co-principal, Elisa Mayberry having achieved finalist status for two prestigious Australian women in business awards.

MORWELL RADIO: FN Central KW hits the airwaves

Continuing its amazing launch into Morwell under the First National brand, FN Central KW hit the airwaves with a promotional event, while BGM James Bateman and National Commercial Manager, Anne Donchos lent their support.

GROW your business FAST with our CONNECT Pro Offer 

Launched early in 2023, First National has co-developed the best prospecting tool on the market and the upgrades continue to flow. 

Offices that have already signed up are enjoying the lowest rates in the industry, and now there is even better value to be unlocked.

• 75 First National offices have already signed on and completed onboarding (165 seats)
• Since January, over 4,200 pitches have been shared
• Over 1,700 CMAs created
• Over 2,300 signs created

REA has been working on an offer to present to First National Real Estate that boosts value, generates more leads, and helps our agents understand which contacts are closer to selling or leasing, so you can convert more business. Plus, reporting on how conversion of leads is progressing has been enhanced.

With many FN offices on flexi-subscriptions with REA, there’s now the opportunity to upgrade to a PRO subscription, so what’s added in to the Pro version?

• Agency elevate – creating branding to get you prominence and on the customer’s shortlist
• All your agents get elevated profiles at a discounted price
• Enriched seller leads that deliver better quality (there are 120,000 sellers every month at REA)
• Enhanced seller lead reporting – principals can see leads, how staff are responding 
• CMA access for the whole team

First National Real Estate is the only network in Australia to have 100% of its offices given access to PRO. This is only given to certain customers, so we have unique access.

So, how does PRO make a difference?

• We all track properties in the hope of finding properties that are about to sell
• REA has worked out new ways to predict when a property is going to sell
• An agent who had a contact in his database that he felt sure wasn’t going to sell was prompted to call the owner by PRO (he’d spoke to them a few months earlier and didn’t think they were selling)
• REA said, based on some behaviours were tracking, we think this person is looking to sell – give them a call
• The agent listed the $2 million dollar property on the Gold Coast and its currently on the market
• For $50, it’s a NO BRAINER

The First National EXCLUSIVE offer (Save $599 per month!):

If you’re on CONNECT, the PRO subscription is added FREE (normally $599 per month), for two years! No other agents in Australia get this deal!

For offices that sign on to CONNECT before December 15, 2023, you also get the value of PRO at no charge for the two-year period. That gives you:

1. CMA
2. Agent Elevate FREE per seat (discounted for all other agents)
3. Agency Elevate, per agency
4. Enriched seller leads
5. Enhanced seller leads reporting

What should you do now?

If you’re on CONNECT, your REA account partner will contact you and take you through PRO’s value (and give you an extension on your two-years of CONNECT pricing).

If you’re not yet on CONNECT, sign up before 15 December and REA will get in contact to make the arrangements.

First National’s REA contacts are:

NSW: Allie Thompson, 0439 601 228 – allie.thompson@rea-group.com

VIC/TAS/SA/NT: Rikki Markota, 0428 347 172 – rikki.markota@rea-group.com

QLD/WA: Kurtis Pirotta, 0439 215 831 – kurtis.pirotta@rea-group.com

INFORMATION EXPRESS: Upload ‘Beware of Rental Scams’ to your Blog

The most recent Information Express blog content has dropped and it’s sure to attract traffic to your website, especially when you share your blog post to social media. 

Titled ‘Beware of rental scams in [insert your suburb here]’, your content specifically draws attention to the types of scams your customers could fall for without your advice.

After publishing to your blog, launch a Facebook campaign targeting tenants in your area and you’ll definitely show leadership while improving your website rankings. 

Download the content here and access the full back-catalogue of Information Express content here. 

AI: ChatGPT for real estate through ListSMRT

If you aren’t too fussed about coming up with effective prompts for ChatGPT, let ListSMRT make the job of writing high-quality listing copy simple. 

Try it for free. It’s amazing!

Realtime suburb reports 

PropTrack’s live data can now be woven into beautiful suburb reports that are informative and authoritative. 

Find out how to use them here…