Media and marketing

National Advertising Campaign

First National’s National Advertising Campaign continues, with marketing packs now received by every office for publishing.

'The Key to Happiness' advertisements will feature in EVERY regional TV market through WIN TV (the #1 rated station in all markets), plus our metro markets are covered off through NINE radio (2GB, 3AW, 4BC, 5AA, 6PR).

All you need to do is the digital part, posting the content to your Meta, YouTube and Instagram channels.

Head to your Canva account in FN Design Hub to tailor the end frame of the 30 second advert to your brand. As we’ll publish the other individual assets to your social pages via FN Social Express, there’s no need to customise those assets.

Go, go, go! Let's all get publishing and lift brand awareness.

Download Key to Happiness Campaign

Example National Advertising Campaign spots on TV

Here are just a few examples of First National's advertising investment at work.

Key to happiness keyrings

Shop FN has stock of the keyrings featured in the ‘Key to Happiness’ campaign, so get your orders in quick.

Keyrings are a popular item and a good giveaway to complement our campaign message.

CEO comments on RBA cash rate decision

Chief Executive, David Edwards was invited to share his thoughts on the RBA’s official cash rate decision last week to keep rates on hold. More…

ABC Northern Tasmania | Radio

First National has been in the media lately, advocating the need for greater financial and real estate literacy amongst young Australians.

It seems, many have given up the hope of owning their own home and First National says we all have a role to play in educating them about how they can take the necessary steps to achieve ‘the dream’.

National Chairperson, Rob Westwood spoke to ABC Radio Northern Tasmania on the topic recently.

Your commentary on capital city radio

As a component of our National Advertising Campaign, regular Saturday morning spots on major radio stations are offering the opportunity for members to provide local market updates from First National Real Estate.

Our thanks to Rob Druitt (FN Druitt Saunders, WA), Andrew South (FN By The Bay, QLD) and Michael Sleiman (FN Daystar, NSW) for making themselves available.

2GB Sydney | Radio

4BC Brisbane | Radio

6PR Perth | Radio

FN Social Express offer

Simon Connelly talks Darwin prices to Australian Property Investor

Darwin is the most affordable city in Australia with a median dwelling value of $502,120, about half the price of Sydney ($1,156,020), and $340,000 cheaper than the Brisbane median of $843,231. Simon Connelly of FN O'Donoghues said he doesn’t know why southerners aren’t investing in Darwin in their droves. More...

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