Media and Marketing

Love, Leadership & Listings: Power Couples That Make Real Estate Work

William and Penny Bonnici of FN Bonnici & Associates (Wodonga, Beechworth & Thurgoona) were featured in Domain’s Valentines Day article about power couples in real estate. Having worked together for more than 15 years after meeting at Telstra, they understand the need to wear different hats!

Since joining First National in 2013, William and Penny have grown their business, their daughter Madeline now does a great job in admin and marketing, and the business now leads in three marketplaces. More…

Mark Jansen Joins First National As Marketing & Communications Strategist

First National attracted the industry’s attention with news of Mark Jansen’s appointment as First National’s new Marketing & Communications Director. 

Mark brings a wealth of expertise in marketing, communication and operations, gained through an impressive career spanning leadership roles across multiple industries.

The network’s media outreach generated articles in:

• Elite Agent
• Real Estate Business
• The Real Estate Conversation

Mark has begun working directly with First National’s NSO team and Regional Councils as he establishes the membership’s needs and the network’s priorities.

Stewart Bunn Talks Rent-To-Buy and Whether It’s Worth It

Last week, Stewart Bunn talked to View.com.au to provide First National Real Estate’s advice on rent-to-buy leasing arrangements. Describing the model as an innovative response to the challenges of today's housing market. 

‘It creates a creative pathway to home ownership for people who might otherwise struggle to enter the market, helping them build equity over time’.

Read the full article, which was syndicated across Australian Community Newspaper's media network,  here…

Most Agents Chase Leads. Start Generating Them With Our Guides!

Did you know that First National has a suite of consumer guides that aim to help you connect with potential customers in your community?

Consumer guides are a powerful tool for educating your community and strengthening your reputation as a trusted advisor. By offering accessible, clear information on topics such as property management, tenancy, first home buying, downsizing, real estate and divorce, and home buying in general, First National Real Estate not only demystifies complex processes but also empowers your potential clients to make informed decisions.

For example, our First Home Buyer's Guideor Home Buyers Guide can clarify the steps involved in securing finance and completing a purchase, while our Property Management Guideand Tenant Guide provide practical advice on leasing and maintaining a property. Our Home Downsizing Guide assists mature homeowners in navigating the transition, and our Real Estate & Divorce Guide offers sensitive, impartial advice during challenging times. 

First National agents can leverage these guides by integrating them into their marketing and client engagement strategies. Displaying the guides in office reception areas, featuring them on websites, talking about them in social media (with links back to your website) and referencing them during consultations not only demonstrates industry expertise but also builds trust with potential clients. By using these resources as conversation starters and educational touchpoints, First National agents can position themselves as both knowledgeable professionals and reliable community partners - qualities that encourage referrals and repeat business.

How are you leveraging our guides to reach your community?

Share CoreLogic’s First National Sponsored State Market Updates

First National Real Estate’s sponsored CoreLogic updates are perfect for every sales agent’s social content. Just download your state specific property market update and start sharing.