AI and Technology

From checklist to video in 3 steps

Working in real estate, you already know the power of a good checklist. It not only ensures you cover all the important aspects of your job but also helps you adhere to the guidelines of complex legislation, maintain consistency across the services you provide, and stay organised and productive.

These checklists can become more visual by converting them to video. Whether your team needs to learn new skills or explain things clearly to tenants or new vendors, it’s now easier than ever to turn your electronic checklists into engaging videos. So how can you create a training video for new staff, or an onboarding video for property management clients?

You’ll need a script, so your ChatGPT prompt/s need to cover three things:

1. Creating a checklist within ChatGPT or Claude
2. Creating the video script from the checklist
3. Creating a ‘Why you should watch this video’ introduction to hook the viewer in and hopefully get them to watch right through to the end

An Open Home Checklist

At the moment, your ability to get the attention of buyers who seem to have their fair share of choices is important, so here’s an example blog post for creating and converting an Open Home Checklist into a video.

First, you will create the checklist with a fairly detailed prompt. This type of prompt could be modified to create any kind of checklist by replacing the task of ‘Open Home’ with other kinds of tasks—for example, new client consultations, property listing checklists, post-sale checklists, tenant onboarding checklists, and more.

PROMPT

Create a detailed checklist for hosting world-class open homes for your salespeople, outlining the necessary steps, objectives, timing, and methods from start to finish. This checklist should guide your team through every phase of preparing and executing an open house, highlighting key actions, their purposes, the optimal timing for each, and the method to carry them out efficiently.

# Steps

1. Preparation

  - List all items and actions required before the open home day.

   - Explain the importance (Why) of each task.

   - Specify when each task should be completed relative to the open house date.

   - Detail the procedure (How) for each step.

2. On the Day of the Open Home

   - Identify tasks to be done on the event day.

   - Justify why these tasks are crucial.

   - Outline the timeline for each task.

   - Describe how to effectively execute each task.

3. Post-Open Home Activities

   - Provide a checklist of tasks for follow-up and closing activities.

   - Offer reasons for these activities.

   - Set deadlines for these tasks.

   - Include step-by-step instructions for completion.

# Output Format

- The final output should be structured as a PDF document.

- Organise each section with clear headings, bullet points, or numbered lists for clarity.

- Include detailed descriptions and justifications for each checklist item.

# Examples

### Example Preparation Task

- What: Advertise the open house online and in local newspapers.

- Why: To attract potential buyers and generate interest.

- When: Two weeks before the open house.

- How: Contact local newspapers for ad placement, create online listings, and schedule social media posts.

(Include complete instructions with specific steps in a real checklist for full detail. The examples here are abbreviated.)

# Notes

- The checklist can be customised according to the specific needs of different properties or client expectations.

- Incorporate feedback from the sales team to ensure practicality and ease of use.

- Ensure the checklist is regularly updated to reflect any changes in procedures or market conditions.

CREATING THE VIDEO SCRIPT

To take the PDF checklist created from the above prompt and convert it to a video script, you’ll upload your document into ChatGPT (or Claude/Gemini etc) with a prompt that looks like this:

Analyse the content of the attached PDF containing a checklist for an open home and create a single-narrator script intended for a web video guide aimed at real estate sales agents. Include both the narrated script and visual annotations.

# Steps

1. **Content Analysis**: 

   - Carefully review the checklist from the PDF to understand the key points and stages involved in preparing for an open home.

   - Identify important elements that should be highlighted in the video for clarity and effectiveness.

2. **Script Writing**:

   - Develop a concise and engaging narrative script designed for a single narrator.

   - Tailor the language and presentation to suit real estate sales agents, focusing on clarity and practicality.

3. **Visual Annotations**:

   - Include detailed annotations describing what should be displayed on screen at each part of the script.

   - Ensure annotations complement the narrative, enhancing viewer engagement and understanding.

# Output Format

Produce the output in two parts:

- **Narrated Script**: Text of what the narrator will say, clearly structured.

- **Visual Annotations**: Corresponding annotations for visuals, aligned with each section of the script.

# Notes

- Ensure the narrative flows logically, reflecting the order of the checklist.

- Visual annotations should be clear, specific, and directly related to the script.

- It is important to keep the overall output concise while informative for the targeted audience.

What you have now should look something like this:

[Opening Scene]

Narrator: "Welcome to our comprehensive guide on hosting a world-class open home. Today, we’ll take you through every step necessary to ensure your open house is a success, from preparation to follow-up."

Finally, you will attempt to improve viewer retention by creating a checklist in the opening section so that viewers know what to stick around for. 

So, here is your follow-up prompt:

Create a clear and engaging introduction script for a video that includes a checklist outlining what viewers will learn or gain from watching the video.

Note that this needs to be used in the same chat window as your original prompts and output so the model has the entire conversation context to work from.

The next output will look something like this:

Narration Script:

"Welcome to our guide on preparing for a successful open home. In this video, you’ll learn:

• How to evaluate and prepare a property for maximum appeal
• The importance of professional photography and virtual tours
• Key strategies for marketing and neighbourhood research
• Essential steps for the final property presentation before the big day
• How to engage visitors and gather valuable feedback

By the end of this video, you’ll be ready to confidently plan and execute an open home that leaves a lasting impression on potential buyers. Let’s get started!"

Creating your video

Your video script and annotation notes can now be uploaded into a video creation platform like Synthesia and you will generate something similar to the below.

Transform web content with Gamma AI

Gamma's AI tool can transform any web content, including your blog posts, into professional presentations with just a few clicks. 

Step-by-step:

1.    Log in to your Gamma account (or sign up for free).

2.    Click "+ Create new" and choose "Import file or URL."

3.    Select "Import from URL" and paste your website’s URL.

4.    In the prompt editor, select the amount of text, language, and AI images you prefer.

5.    Hit "Continue" and watch your presentation come to life!

Pro tip: Choose from hundreds of themes to make your presentation pop and resonate with your target audience.

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