Students, Parents/Carers Handbook

Humanities - Shark Tank Macleod

Subject Area: Humanities (Business)

Unit of Study: Shark Tank Macleod

 

Brief Description: Shark Tank Macleod will investigate how enterprising behaviours can develop business ideas into business success. Students will design a marketing strategy for a new product or service, and use research and contemporary case studies to demonstrate the effectiveness of their campaign.

 

Scaffolding Learning

At the conclusion of this unit of study students will have: 

 

An understanding of key knowledge

  • Identify the ways enterprising behaviours and capabilities can be developed to improve the work and business environments (VCEBN027)
  • Explore the nature of innovation and discuss how businesses seek to create and maintain a competitive advantage in the market, including the global market (VCEBB024)
  • Generate a range of viable options, taking into account multiple perspectives, use simple cost-benefit analysis to recommend and justify a course of action, and predict the intended and unintended consequences of economic and business decisions (VCEBE028)

Attained these key skills 

  • Identify, define, describe and apply business concepts and terms
  • Interpret, discuss, compare and evaluate business information and ideas
  • Analyse case studies and examples of contemporary businesses
  • Apply business and marketing knowledge to practical and/or simulated business situations

Demonstrated the Victorian curriculum standards and capabilities

  • Personal & Social Capabilities 
  • Critical & Creative Thinking 
  • Enterprising Behaviours and Capabilities

Assessment Tasks

Students will be required to complete the following assessment tasks:

  • Fashion Marketing Report
  • Shark Tank Macleod Product Pitch
     

Additional learning opportunities

  • Plan Your Own Enterprise Competition 2023
    • Individual entry Winning student: $1,500 cheque courtesy of Business Educators Australasia
    • Group entry – winning group: $1,000 cheque courtesy of Business Educators Australasia

Resources

  • Digital device (laptops preferred)

Pathways

This unit of study could provide students with the following pathway.